At a meeting for FIDM's prestige beauty circle, I've had the pleasure of listening to Elizabeth Grant tell her remarkable story. Elizabeth spoke to us about her inpsiration behind her brand and her passion for success. Elizabeth was a make up artist and has notably done makeup for Vivian Leigh and many others. During the final days of World War II, Elizabeth's face was damaged by a rocket that left her scarred for what she thought to be forever.
On a random visit to the doctors office, she came accross an open medical journal. On the page she read about an ingredient called torricelumn. This ingredient was still in its experimental stages.The doctor walked in an saw that she was writing down what she saw. He quickly took the book from her and told her she had no business reading medical journals. Luckily, that book was open to that page at the exact time of her appointment, with just enough time for her to jot down the ingredient information. Soon after with hopes of healing her facial scars, Elizabeth had a chemist formulate a solution with the torricelumn. The rest is history, and the start of Elizabeth Grant Cosmetics.
You can hear Elizabeth's passion in her voice. Elizabeth pressed on with her line because she knew she had something great. Elizabeth was the first person to formulate skincare products as a serum. Just after creating the torricelumn serum, Elizabeth marched up to Selfridges one of the largest department stores in Britain determined to get them to sell her product. Soon after, she had two front and center window merchandising displays reserved especially for her. Mind you she did this on a whim and without a business card!
We received cute little gold makeup bags filled with Elizabeth Grant skin care products including the famous torricelumn serum. I very much appreciated Elizabeth Grant coming to speak to us, she was incredibly inspiring and her story was enlightening. Hearing strong beauty figures tell their stories is a reminder that success is within an arms reach. Elizabeth left us with a piece of advice to all women in the beauty industry, "Never take a simple no for an answer."
On a random visit to the doctors office, she came accross an open medical journal. On the page she read about an ingredient called torricelumn. This ingredient was still in its experimental stages.The doctor walked in an saw that she was writing down what she saw. He quickly took the book from her and told her she had no business reading medical journals. Luckily, that book was open to that page at the exact time of her appointment, with just enough time for her to jot down the ingredient information. Soon after with hopes of healing her facial scars, Elizabeth had a chemist formulate a solution with the torricelumn. The rest is history, and the start of Elizabeth Grant Cosmetics.
You can hear Elizabeth's passion in her voice. Elizabeth pressed on with her line because she knew she had something great. Elizabeth was the first person to formulate skincare products as a serum. Just after creating the torricelumn serum, Elizabeth marched up to Selfridges one of the largest department stores in Britain determined to get them to sell her product. Soon after, she had two front and center window merchandising displays reserved especially for her. Mind you she did this on a whim and without a business card!
We received cute little gold makeup bags filled with Elizabeth Grant skin care products including the famous torricelumn serum. I very much appreciated Elizabeth Grant coming to speak to us, she was incredibly inspiring and her story was enlightening. Hearing strong beauty figures tell their stories is a reminder that success is within an arms reach. Elizabeth left us with a piece of advice to all women in the beauty industry, "Never take a simple no for an answer."
What an inspiring and uplifting story,
ReplyDeleteThanks for sharing this.